Our Approach to Content Marketing
Content is marketing oxygen for B2B tech firms.
It is how prospects, customers, investors, the media — you name it — gather information. Creating content that users share is a critical part of company brand building. And then there’s search. Great content improves search results, which drives traffic, which generates leads, and builds brand.
Why do our clients like AGX? We know how to translate ideas and innovations into messaging that resonates with customers. And we very good (affordable and efficient) “bricks and mortar” content marketing:
- Presentations, sales brochures
- Blog and social posts
- White papers, case studies, e-books
- Contributed articles, press releases, op-eds
- Videos, animations, infographics
Two other things.
We think outside the box – mobile apps, data visualizations, online surveys, even video games – can be powerful marketing content. And align content with marketing strategy. Check out some examples of our recent work and contact us to see how we can help you.